A website without traffic is useless. It is therefore essential to have your website included in marketing materials such as business cards, brochures, banners, etc. Along with offline marketing, promoting your website online is another option.
A key benefit of online marketing is that a company or individual can track their marketing campaign performance and identify where their site visitors come from.
The following are various internet marketing strategies that can be used to drive more business:
- Search Engine Optimization
- Search Engine Submission
- Pay Per Click Campaigns
- E-Mail Marketing
- Website Statistics Analysis
- Social Integration
SEARCH ENGINE OPTIMIZATION SERVICES (SEO)
85% of all web users find desired information on the web using search engines. Web user attention is limited to the first 5 search engine results pages, or less. Top search engine rankings are essential to the success of your business on the Internet.
With TecFold's SEO services, you will be aiming for good search engine ranks and top positions in Search Engine.
Our websites are optimized around heavily searched-for terms that relate to your business, picked after careful research and discussion with you. In addition, we will get you listed on other sites by doing research and finding out which sites are good candidates for reciprocal links. This will help drive traffic from their sites and also improve your standings in search engines.
Our SEO services starts generating results for your website within 6 to 8 months. On average, a website's traffic increases by 73% within 6 months of site optimization.
Social media strategy is an on-going marketing tool. Through social media marketing, your business can now leverage and expand existing networks by using the content you may or may not have, to promote your brand and build a much bigger and strong online community.
Our Social Media Campaigns revolve around helping our Clients in the following key areas:
- Profile/Page Optimization, Creation and Design
- Create a fan page more interactive, engaging and user-friendly
- Professionally designed landing page (iFrame/FBML) to encourage LIKE conversions
- Effectively posting key information that will be easily visible on the "wall" and the walls of the clients’ followers
- Insights and Analytics analysis
- Social bookmarking of your website
- Make friends & Join groups
- Profile monitoring & Status update
TecFold conceives all the modern tools available for promoting your website. We put everything together for you in terms of services and packages.
What TecFold website promotion services will do for your site is:
- Increase your Page Rank
- Increase Traffic-Visitors-Exposure
- Increase your site’s SERP’s – get higher positions in the search engines
Results: Increase Sales ► Generate more business ► Increase interaction on your site.
E-Newsletters are a wonderful way to keep in touch with clients, partners and other affiliates. Show clients, customers, partners and prospects you're active and interested in your industry, and develop great content for your company resume or portfolio.
Sharing updates on featured clients or monthly projects is a wonderful way to show your recipients you're continuously working on new things-evolving as a company to embrace and achieve more as the future expands.
E-Newsletters are also a great place to advertise monthly promotions- this can be particularly useful if you retail products or services online. Offer a different incentive every month to keep your recipients interested and engaged.
These are just a few of the handy ways you can use e-Newsletters to connect with your target audience and keep them informed on your company happenings. Don't have the time to craft and launch monthly e-Newsletters? Our e-Newsletter Management Services might be right up your alley.
WEB ADVERTISING DESIGN
TecFold knows that a good website is only good if people are actually seeing it. This would help increase the ranking for your website and hook up your target audience.
If you want to make ADs more relevant and useful for your business, then choose TecFold.
We are expert at managing Google ADWords and Facebook ADs as we do use them to promote our own services and packages.
We will create ADs that are specifically tailor-made for your target clients. We know for a fact that we can help you get your money’s value from online ADs, so give it a try and you’ll see for yourself!
PPC (PAY PER CLICK)
Our Pay Per Click (PPC) advertising campaign management methodology is analytical and results-driven. We use methodical approaches that employ a customized Pay Per Click strategy for each client.
Our Pay Per Click (PPC) advertising campaign Features:
- PPC Keyword Research – We conduct extensive PPC research into which keywords and phrases will provide our clients with the maximum return on their investment.
- Additional PPC Research – We will analyze your website and business; also we will analyze, study, and research your competition websites and PPC campaigns.
- PPC Account Organization – We will create your Google ADWords account for you.
- PPC AD Writing – Our team of seasoned writers will put together the copy of your ADs and then refine and polish the content so that each word is carefully chosen and placed with the appropriate call to action or offer.
- PPC Websites for advertising - We will find the perfect websites you can advertise on.
- PPC Landing Page Optimization – Our pay per click advertising experts will review the landing pages on your website and make any improvement recommendations if needed to help these pages generate more sales or leads.
- PPC Advertising Campaign Tracking – We will implement the tracking on your website and we make sure that before we “launch” or activate your pay per click account(s) that the tracking is operational.